Benefits Of Embedding Yelp Reviews
Online review platforms have emerged victorious in helping brands analyze the mindset of their existing customers. Out of all the review platforms available, people often look up Google reviews as the ultimate go-to platform.
However, Yelp is another great platform that is highly recommended to leverage the valuable reviews of customers. Not convinced? Well, here is a fun fact to prove the credibility of this statement. More than 90% of Yelp visitors make a purchase after going through reviews on the platform.
Yelp enjoys a massive user base and further embedding the Yelp reviews on the website can help brands take off to a whole new level. Embedding a Yelp widget on the website has grown to become a major marketing trend that has helped brands transform their business.
Want to know how? Make your way to the end of this post as we will be guiding you through a few advantages to embed Yelp reviews on website. Without any further ado, let’s get started with the points right away!
Why Should Brands Embed Yelp Reviews On The Website?
Significantly Increase Engagement On The Website
If you are looking for means to improve your website’s overall engagement rate, then this strategy can be your best bet.
Website visitors often look for a website that has highly engaging content. If the content is engaging enough, they would be motivated to stay on the website for a longer duration.
Surveys suggest that potential customers of a brand often go through the recommendations and words of the existing customers of a brand before making a purchase-related decision. Embedding the precious reviews of the customers would display their validation about your products and their quality, leading to them exploring the website more, leading to more engagement Benefits Of Embedding Yelp Reviews on the website.
Improve The Look & Presence Of Your Website
Simply having a good quality of content on the website is not enough, it needs to be pleasing to the eyes as well.
If you have a website that comprises just texts, then you need to work on its design aspect as well. A well-formatted and customized Yelp widget, when embedded on the website can revamp the overall look of your website and make it more presentable.
Boost Brand Trust
In today’s shopping scenario, potential customers highly look forward to reviews before finalizing a brand. The first-time visitors of your website would obviously be slightly apprehensive about purchasing from your brand.
Embedding Yelp reviews would help them trust your brand more easily. Reviews are a form of User-Generated Content and it is the most unscripted and authentic form of content. Reading reviews would push brand trust within your customers and instill confidence within them to make a purchase.
Increase Sales & Conversions
Gaining more conversions is not a cakewalk. It requires proper strategy and implementation. Moreover, they are a result of brand trust and engagement.
When you embed Yelp reviews into your website, you enjoy the benefits mentioned above. Once your customer has faith in your brand and is engaged enough, there is a high chance that they purchase more, which would lead to more sales & conversions.
Improve The Reputation Of Your Brand
A brand’s reputation is its biggest asset and embedding Yelp reviews can help you attain it seamlessly.
Yelp review widget is a collection of Yelp reviews that come directly from the existing customers of your brand. Showcasing them on the website helps brands to tremendously build a reputation of your brand.
We have reached the end of this post and you are now aware of the reasons why embedding Yelp reviews can be a game-changing strategy for your business.
Not only for increasing profits, but it helps to tremendously increase the overall performance of your website. The relevance of a brand website is not unknown and can help brands soar like never before!
All you need is a responsive social media aggregator to collect, curate, and embed Yelp reviews easily on the website. You can shortlist a tool like Tagembed for the process, which is an extremely easy-to-use tool that completes the process in a couple of minutes.
The users of the tool can leverage the features of the tool to increase the effectiveness of the Yelp review widget. Overall, the tool is responsive and has a friendly user interface.
Go on now, including the strategy in your business and you will be amazed at how the results flow in! Contact us today for a new post